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Are you ready to join the Club?

Are you ready to join the Club?

Even though Clubhouse went live in April 2020, the $1 billion valued app didn’t go viral until around six weeks ago! The invitation-only audio chat social network has gained popularity among iOS users (the app is currently only available to iOS users) as it promotes...

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Leap blogs Comms blogs Predictive Modeling

A Beginner’s Guide: Predictive Modelling

To put it simply, predictive modelling is used to predict future events using historical data. Predictive modelling is useful because it gives accurate insight into any question and allows users to create forecasts. For businesses to maintain a competitive advantage, it is critical to have...

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What Makes A Good Advertising Campaign?

"What makes a good campaign?" is a question that many advertisers and marketing specialists have asked themselves. While it's true that there does not exist one true best Ad campaign. There are millions of campaigns that have left their mark in the hearts of the...

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Leap blogs Advertisers Focus on LinkedIn

Why should advertisers focus on LinkedIn?

According to LinkedIn’s parent company Microsoft, “LinkedIn sessions grew 30% in the last three months of 2020, while the platform's total revenue increased 23% in the period.” As LinkedIn is a professional network, the members have two times the buying power compared to other platforms. Targeting...

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